With the economic fallout of the COVID-19 pandemic and the reality of xenophobia, there are heightened challenges for migrants to access regular employment. This has paved the way for entrepreneurship to become an important avenue for sustainable livelihoods.
Not only are small-scale enterprises supporting families, but they allow new migrants and refugees to harness their intellectual capital as their skills and professional degrees that had previously been accepted in Venezuela can now be recognized in Peru.
Two years ago, VenInformado launched #EmprendedorInformado (#InformedEntrepreneur), an initiative to support the business development of migrants. Across VenInformado channels, guidance was shared around practical topics including entrepreneurial skills, finance, marketing and business strategy with support from local partners Encuentros SJS and Equilibrium - Social Development Consulting.
VenInformado also has extension programming through local partner Encuentros SJS that helps Venezuelan migrants and refugees in Peru develop small businesses by providing seed capital and training in entrepreneurship.
Thanks to this support, entrepreneur Hary Silva has successfully launched a women’s clothing and accessories business called Saudihar Creaciones out of her home. She began operations making women’s lingerie and has expanded to include macrame clothing and sandals, bathing suits, hats, scarves, earrings, headbands and much more.